Lose weight

Lose fat without a crash diet.

A plan built from how you already eat, sized to your body, with your training doing the heavy lifting.

  • Your whole nutrition programme, free.
  • A real date to aim for, from your own numbers.
  • Cardio planned around your lifting.
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Built by Brad Glaser · NASM Master Trainer · NASM-CPT, CES, PES · 20+ years · has certified 100+ personal trainers.

Merissa, VeraForma's AI-generated fitness model, standing front-on with her arms reaching forward.

This demonstration features a synthetic performer: Merissa, VeraForma's AI-generated fitness model.

Your numbers

Your goal, worked out.

Know exactly what you are working toward, and when, before day one.

See the maths to your goal

  • The maths to your goal

    See how much fat you have to lose and the muscle worth keeping, worked out for your body.

    Free
  • A real date to aim for

    See a target date for your goal, worked out from your own numbers, so every week has a point.

    Free
  • How weight change really works

    Short, clear lessons on how fat loss and muscle gain actually work, so your plan makes sense.

    Free
  • Same weight, different body

    A simple drawing that shows why the scale is never the whole story.

    Free
  • Where your body fat sits

    See where your body fat sits for your age and sex, without pressure to look like an athlete.

    Free
  • No body-fat reading? Start anyway

    Start with what you know today, and your plan sharpens as soon as you have a real measurement.

    Free
  • More than the scale can tell you

    A tape measure gives you another honest read on your health beyond the scale.

    Free
  • Already lean? Build

    Already at a healthy weight? The plan shifts to keeping and building the muscle you have.

    Free

A plan sized to your life

  • Targets made for you

    Calorie and protein targets built for your body, your activity and your pace.

    Free
  • Pick your pace

    Choose how fast you want to lose fat or build muscle, and the plan sets itself around it.

    Free
  • Your Crystal Clear Plan

    Your options side by side, with the one built for you clearly marked.

    Free
  • Lock it in

    Pick your days and how long you've got, and your programme is built on the spot, with nothing you already have overwritten without your say-so.

    Free
  • Why your plan looks this way

    A card that shows how your own answers shaped your plan.

    Free
  • Built from the kit you own

    Your plan is built from the equipment you actually have.

    Free

Guardrails that never crash-diet you

  • Never a crash diet

    Keeps your calories in a sensible range and lets training do the heavy lifting, so you lose fat without wrecking your energy.

    Free
  • No diet when you need fuel

    Holds back calorie cuts for anyone whose body needs the fuel more than the deficit.

    Free
  • Goals that fit your body

    Steers you away from a goal weight that doesn't fit your frame, so you chase something real.

    Free
  • Your cycle, accounted for

    Reminds you the scale swings around your period, so one weigh-in never derails you.

    Free

Get your numbers free.

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Food

Meals you will actually eat. Free, for good.

Your whole nutrition programme is free: a plan built from how you already eat, sized to your body and your training.

A plan built around you

  • Asks how you really eat

    Your numbers start from how you actually eat.

    Free
  • Questions that shape everything

    A few quick questions shape the whole plan around you.

    Free
  • Plans for your weak spot

    Tell it what usually derails you and your plan comes with a tactic built for exactly that.

    Free
  • Targets built from your body

    Your calorie and protein targets come from you, not a generic number off a label.

    Free
  • Your metabolism test counts

    Had your metabolism measured? Use your own number and the plan builds on it.

    Free
  • Set targets your way

    Take the targets it gives you or set your own, right down to every vitamin and mineral.

    Free
  • Know what to push and what to cap

    One look tells you which numbers to raise and which to keep under, so you push and cut the right things.

    Free
  • A target that keeps up with you

    Your target moves with your real progress, and it always shows you exactly why it moved.

    Free

Meals you will actually eat

  • A free meal plan for you

    A full meal plan built from your numbers and your training, free like the rest of nutrition.

    Free
  • Change one number, meals follow

    Adjust your calories or macros and every meal rebuilds itself to match.

    Free
  • Swap anything you dislike

    Don't like a food? Swap it, or roll a whole new meal.

    Free
  • Log the plan in one tap

    Ate what the plan said? One tap logs the whole day.

    Free
  • Real recipes sized to you

    Every recipe comes portioned to your targets, with the full nutrition and the method.

    Free
  • Cooking tips in every recipe

    Small, practical tips inside each method help you cook it properly.

    Free
  • Eat your way

    Vegan, halal, keto, allergy-free or just an air fryer: set how you eat and every recipe follows (always check the label on anything you buy).

    Free
  • Low-carb, told straight

    Choose keto or low-carb and it tells you up front what to expect in training, so a rough start never makes you quit.

    Free
  • A drink, budgeted

    It fits a drink into your day instead of pretending you won't have one.

    Free
  • Eating to build muscle

    Building muscle? It explains how often to eat and never pushes fasting on you.

    Free
  • Your list, in store order

    Your plan turns into a shopping list laid out the way you walk the store, minus what is already in your kitchen.

    Free
  • Share meals with your cook

    Send the day's meals to whoever does the cooking.

    Free
  • Supplements worth having

    A short, sensible supplement list from a trainer, with no fat burners, on purpose.

    As an Amazon Associate, Brad earns from qualifying purchases.

    Free

Food that fuels your training

  • Meals that know leg day

    Your portions follow your training, so the hard days are fuelled.

    Free
  • Knows when to ease off

    It tells you when to ease up on the diet, before it costs you.

    Free
  • Training and food, in sync

    When your training and your eating pull different ways, it shows you the one that matters most right now.

    Free
  • Fuel for every training phase

    Food guidance follows your training phase and tells you when a long session needs fuel.

    Free
  • A target that stays honest

    Gadget guesswork never quietly undoes your work, so your food target stays one you can trust.

    Free

Eat right for your situation

  • Eating windows, done sensibly

    Track an eating window if you like one; it is never offered when it is not right for you.

    Free

Pregnant, or living with a health condition? See Health and life stages →

All of nutrition: free, for good.

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Logging

Log it in seconds. Know what to eat next.

Merissa, VeraForma's AI-generated fitness model, bent over at the hips, pulling a pair of dumbbells to her waist.
This demonstration features a synthetic performer: Merissa, VeraForma's AI-generated fitness model.

Logging that takes seconds

  • Log it the fastest way

    Search it, scan it, snap it, describe it or type it, whichever gets you back to your day fastest.

    Free
  • Free barcode scanning

    Scan a packet to log it, or type the number in on any device.

    Free
  • Your label wins

    Packet says something different? Use the label's numbers and they are saved for next time.

    Free
  • Logs with zero bars

    Once downloaded, packaged foods live right on your phone, so you can log in a basement gym with no signal.

    Free
  • A huge food library

    Everyday, branded and generic foods, all one search away.

    Free
  • Search that gets you

    Type "tea" and you get tea, not steak, so the food you meant is easy to find.

    Free
  • Say it to search

    Tap the mic and say the food instead of typing it.

    Free
  • Portions in plain words

    Log one egg or one banana, no kitchen scale required.

    Free
  • Catches bad food data

    When a food's numbers are plainly wrong, it flags them before they land in your day, so your totals stay ones you can trust.

    Free
  • Know where numbers come from

    Every food shows where its numbers came from, so you know what you are trusting.

    Free
  • Favourites that remember

    Your go-to foods remember your usual portion, so logging them is one tap.

    Free
  • Same as yesterday, done

    Ate the same as yesterday? Log the whole day again in one tap, or reuse a saved meal.

    Free
  • Your meals, your schedule

    Name your own meals and times, whether you eat twice a day or all day long.

    Free
  • Bring in your recipes

    Paste a recipe's ingredients and save it as a meal you can log in a tap.

    Free
  • Log the servings you ate

    Build a recipe once, then log just the servings you actually ate.

    Free
  • Water in a tap

    Log water in a single tap, with check-ins through the day to keep you drinking.

    Free
  • Your food calendar

    Every logged day marked at a glance, so you spot the gaps and get straight back on track.

    Free
  • Log what matters, skip the rest

    It tells you what is worth logging, so you stop sweating every mint.

    Free
  • Messy days handled

    A half-logged day never throws off your targets: you choose to leave it out or fill it in.

    Free
  • Missing food? Tell Brad

    Can't find a food? Tell Brad straight from the search screen.

    Free
  • Learn to log smarter

    A quick lesson that shows you why logging accurately beats logging perfectly.

    Free

Know what to eat next

  • Every vitamin and mineral

    Track every micronutrient, and tap one you are short on to see the foods that close the gap.

    Free
  • What to eat next

    Short on protein tonight? It suggests a food you already eat, and how much.

    Free
  • See what drives your numbers

    It shows which foods are really behind each nutrient, so you change the right thing.

    Free
  • Eat more plants, easily

    It counts the different plants you eat each week, so variety becomes a goal you can hit.

    Free
  • How processed is it?

    See how processed a food is, and how your whole week stacks up.

    Free
  • Burned versus eaten

    See what you have burned next to what you have eaten, before you decide on dinner.

    Free
  • Is it really working?

    It tells you whether you are truly in a deficit, so you never have to diet on faith.

    Free
  • Honest about uncertainty

    Each day's calories show how sure they are, so you never chase false precision.

    Free
  • Speaks up only when it matters

    It flags a day that is off for your goal and stays quiet the rest of the time.

    Free

Start logging free.

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Cardio

Cardio that fits around your lifting.

A full cardio plan that fits around your strength training, on the kit you have, coached through every session.

Merissa, VeraForma's AI-generated fitness model, at the bottom of a lunge, side-on, hands on her hips.
This demonstration features a synthetic performer: Merissa, VeraForma's AI-generated fitness model.

VeraForma is coaching, not medicine. It does not diagnose, treat or cure anything, and it does not replace your doctor or physio.

See everything in your cardio plan →

Get your cardio plan free.

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Your body

Watch your body change.

Merissa, VeraForma's AI-generated fitness model, standing side-on to the camera.
This demonstration features a synthetic performer: Merissa, VeraForma's AI-generated fitness model.

See your body change

  • Weigh-ins you can trust

    Log your weight, body fat and tape measurements with simple guidance, so every number you track is one you can rely on.

    Free
  • Fat and muscle, split out

    Your fat and lean mass are worked out for you, so you know exactly what the scale is really telling you.

    Free
  • Before and after, lined up

    Your progress photos are lined up for you so the change is impossible to miss, and they stay on your phone.

    Free
  • The scale our trainer recommends

    Not sure which scale to buy? Get the one our trainer picks and type its readings in, in seconds.

    As an Amazon Associate, Brad earns from qualifying purchases.

    Free
  • Every check-in photo kept

    Every assessment photo is saved on your phone, so you can look back at day one whenever you need a boost.

    Free
  • Health numbers done right

    Log resting heart rate and other health numbers with a quick guide to taking each one properly, so the numbers you track mean something.

    Free

More proof it is working: strength, movement and habits →

Start tracking free.

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Questions

Straight answers.

What does it cost?

Every line on this page comes with a free account. Your whole nutrition programme is free, for good.

Premium: $29.99 a month, or $249.99 a year (save 30%).

Get Premium here with a card, or in the Android app through Google Play.

See everything in each plan →

Will it work for me if I am pregnant or have a health condition?

Yes. Pregnant? Your food targets look after you both, and your plan is shaped around your health from your evaluation. See Health and life stages.

VeraForma is coaching, not medicine. It does not diagnose, treat or cure anything, and it does not replace your doctor or physio.

Do I need an account?

Yes, a free one. Your training, your food and your screen results sync to it.

Android, web or iPhone?

All three.

Get the Android app on Google Play. On an iPhone or a computer, open veraforma.app in your browser and start today.

The App Store app is in Apple's review.

Lose the fat. Keep your energy.

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Scan to open it on your phone.

Free account. Brad's questions. One squat on camera. Then your results.

Built by Brad Glaser · NASM Master Trainer · NASM-CPT, CES, PES · 20+ years · has certified 100+ personal trainers.